1. Powerful ads about social issues that’ll make you stop and think

    http://www.boredpanda.com/blog/wp-content/plugins/copyrightWrapper/watermark.php?display=true&image=http://www.boredpanda.com/blog/wp-content/uploads/2014/05/public-interest-public-awareness-ads-13.jpg

    Advertising Agency: Advico Y&R, Zurich, Switzerland

    http://www.boredpanda.com/blog/wp-content/plugins/copyrightWrapper/watermark.php?display=true&image=http://www.boredpanda.com/blog/wp-content/uploads/2014/05/public-interest-public-awareness-ads-34.jpg

    Advertising Agency: LINKSUS, Beijing, China

    public-interest-public-awareness-ads-6

    Advertising Agency: Cramer-Krasselt, Milwaukee, USA

    http://www.boredpanda.com/blog/wp-content/plugins/copyrightWrapper/watermark.php?display=true&image=http://www.boredpanda.com/blog/wp-content/uploads/2014/05/public-interest-public-awareness-ads-49.jpg

    Advertising Agency: Saatchi & Saatchi, Copenhagen, Denmark

    http://www.boredpanda.com/blog/wp-content/plugins/copyrightWrapper/watermark.php?display=true&image=http://www.boredpanda.com/blog/wp-content/uploads/2014/05/public-interest-public-awareness-ads-37.jpg

    http://www.boredpanda.com/blog/wp-content/plugins/copyrightWrapper/watermark.php?display=true&image=http://www.boredpanda.com/blog/wp-content/uploads/2014/05/public-interest-public-awareness-ads-4.jpg

    Advertising Agency: TBWA\Hunt\Lascaris, Johannesburg, South Africa

    http://www.boredpanda.com/blog/wp-content/plugins/copyrightWrapper/watermark.php?display=true&image=http://www.boredpanda.com/blog/wp-content/uploads/2014/05/public-interest-public-awareness-ads-12.jpg

    Advertising Agency: Memac Ogilvy & Mather Dubai, UAE

    http://www.boredpanda.com/blog/wp-content/plugins/copyrightWrapper/watermark.php?display=true&image=http://www.boredpanda.com/blog/wp-content/uploads/2014/05/public-interest-public-awareness-ads-66.jpg

    Australian Childhood Foundation, JWT Melbourne

    http://www.boredpanda.com/blog/wp-content/plugins/copyrightWrapper/watermark.php?display=true&image=http://www.boredpanda.com/blog/wp-content/uploads/2014/05/public-interest-public-awareness-ads-1.jpg

    Advertising Agency: BBDO Malaysia, MALAYSIA, Kuala Lumpur / Advertising Agency: Duval Guillaume, Belgium

    http://www.boredpanda.com/blog/wp-content/plugins/copyrightWrapper/watermark.php?display=true&image=http://www.boredpanda.com/blog/wp-content/uploads/2014/05/public-interest-public-awareness-ads-22.jpg

    Advertising Agency: BBDO Bangkok, Thailand

    http://www.boredpanda.com/blog/wp-content/plugins/copyrightWrapper/watermark.php?display=true&image=http://www.boredpanda.com/blog/wp-content/uploads/2014/05/public-interest-public-awareness-ads-25.jpg

    Advertising Agency: TBWA\PARIS, France

    http://www.boredpanda.com/blog/wp-content/plugins/copyrightWrapper/watermark.php?display=true&image=http://www.boredpanda.com/blog/wp-content/uploads/2014/05/public-interest-public-awareness-ads-28.jpg

    Advertising Agency: Clemenger BBDO, Melbourne, Australia

    http://www.boredpanda.com/blog/wp-content/plugins/copyrightWrapper/watermark.php?display=true&image=http://www.boredpanda.com/blog/wp-content/uploads/2014/05/public-interest-public-awareness-ads-35-2.jpg

    Advertising Agency: Grey, Toronto, Canada

    http://www.boredpanda.com/blog/wp-content/plugins/copyrightWrapper/watermark.php?display=true&image=http://www.boredpanda.com/blog/wp-content/uploads/2014/05/public-interest-public-awareness-ads-41-1.jpg

    Advertising Agency: Big Ant International, New York, USA

     

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  3. Watch Cats Basically Hump Direct Mail Coated With Kitty Crack

    In retrospect, it seems obvious. To get cats to pay attention to your direct mail, just soak the damn fliers in catnip—and watch the kitties lose their minds when the mail arrives.

    That’s what Vancouver agency Rethink did recently for a cat litter client. As seen in the video below, the engagement with the marketing is undeniable—and pretty cute to watch also.

     


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  5. Clever ads

    The ad shows two different images when viewed from different angles.
     


  6. Vacuum ad

    Brilliant.

     

  7. Verizon Hangs Rivals’ 4G Coverage Maps in a Gallery

    Because They Look Like Abstract Art Not Like a Map of the U.S.

    For a new installment of its “Reality Check” campaign, Verizon and McCann New York (and director Peyton Wilson of O Positive) created a modern art gallery featuring 4G coverage areas offered by competitors AT&T, Sprint and T-Mobile. Visitors are asked to describe what they see, with the point being that few can recognize the illustrations as maps of the U.S.

    That still looks easily recognizable as the US to me, but maybe if you go into an abstract art gallery with that mindset…Very clever though.

    (Source: adweek.com)

     


  8. Fresh & Creative Product Packaging Designs

    Nike Air

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    Thelma’s

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    via Saturday Mfg

    Festina Watches

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photovia Scholz & Friends

    Reebok Extra Grip Shoe Packaging

    33 Creative Guerrilla Product Packaging Examples Guerrilla Marketing Photo

    Hexagon Honey

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    via Maks Arbuzov


    Ford Motors Match Stick Packaging

    33 Creative Guerrilla Product Packaging Examples Guerrilla Marketing Photo

    Origami Tea Packaging

    33 Creative Guerrilla Product Packaging Examples Guerrilla Marketing Photo

    33 Creative Guerrilla Product Packaging Examples Guerrilla Marketing Photo

    Nike Shoe Stadium Packaging

    33 Creative Guerrilla Product Packaging Examples Guerrilla Marketing Photo

    Pastry Packaging

    33 Creative Guerrilla Product Packaging Examples Guerrilla Marketing Photo

    Prism Eyewear

    33 Creative Guerrilla Product Packaging Examples Guerrilla Marketing Photo

    Headphone packaging

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    via Corrine Pant

    Juice Skins

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    via Naoto Fukasawa

    Meat Board Shorts

    33 Creative Guerrilla Product Packaging Examples Guerrilla Marketing Photo

    H&M gift package

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    via Linn Gustafson

    Smirnoff Caipiroska peelable bottle

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    via J Walter Thompson

    Stranger & Stranger Spirit No. 13

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    via Stranger & Stranger

    Nail packaging

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    via Melissa Archer

    Mighty Nuts

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    TeaPee

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    via Sophie Pépin

    Spine Vodka

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    via Johannes Schulz

    vin grâce

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    30 Fresh & Creative Product Packaging Designs Guerrilla Marketing Photo

    via minimalist

    Gloji Juice

    33 Creative Guerrilla Product Packaging Examples Guerrilla Marketing Photo

    Porkinson Food Packaging

    33 Creative Guerrilla Product Packaging Examples Guerrilla Marketing Photo

    (Source: creativeguerrillamarketing.com)

     

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  10. Ads that cleverly use their environment


     


  11. Ad for a Swiss bookshop

     

  12. This ad is probably longer than it needs to be, but it draws you in. It almost reads like a riddle. You’re curious…this can’t just be an ad for a pencil. They reference respected professions and familiar, archetypal settings (like the stately private library with dark wood panelling and a rich leather chair). The implication is that their product is the next cornerstone of productivity - it will be as as essential and ubiquitous as the pencil.

     


  13. Clever ad for Virgin Airlines flights from Australia to the States.

     


  14. Upside-Down Ads Reveal The Subtlety Of Depression

    Singapore-based suicide prevention organization Samaritans of Singapore recently ran a series of ads which cleverly uses ambigrams to highlight the difficulty in understanding and identifying depression. The print ads feature images showing a positive message.
    However, when the ad is inverted, a sadder, more depressing message is revealed.
    The advertisement’s tagline “The signs are there if you read them” is printed upside-down so that readers will know to flip the ads over.
    It also reinforces the message that it is easy to miss the warning signs of depression.

     

     

     

  15. Can Coke “open happiness” between India and Pakistan? This campaign took a small step toward doing so by setting up connected vending machines in each country with webcams and giant touchscreen monitors—and prompting passersby to interact with the people through the digital window to receive a Coke. Maybe waving to another person, dancing with them, and putting your hands up to the glass can help make “them” a little more human.